Objective
This module is meant to continuously track key measures captured in the baseline on a periodic basis.
- It allows one to keep tab on changes on a real time basis that allows for immediate action.
- Also can be seen as immediate feedback mechanism for any campaign activity.
Methodology
We use a chat bot for this purpose. The advantage of this –
- With conversational UI,
- it is more engaging , especially for youth
- Allows self completion and administered survey
- It gives easy access to certain groups such as youth, who prefer such new age formats
Sampling
A chatbot can be pushed on any social media platform OR used in private setting through mobile apps
We cover 20 constituencies and all the wards with each constituency (no need to restrict sample sizes) on a monthly basis
Deliverable
Automated Dashboards that keep getting updated on a real time basis.